Nasco Re­branding

Nasco Re­branding

  Nasco Re­branding The re-branding for Nasco Trading Company is based on the arrow which represents the distribution activities, combined with the letter “N” for the name. The red and dark brown colors represent respectively the F&B and Coffee products Nasco distributes. The corporate stationery, communication elements, and company profile were created to highlight the […]

DAI ’12 Collaterals Design

DAI ’12 Collaterals Design

  DAI Season 17 PAD10 designed the collaterals for Dar al-Athar al-Islamiyyah’s (DAI) Cultural Season 17. DAI is one of the most renowned cultural institutions in Kuwait and promotes arts, culture, music and performance art in the country. The collaterals include a newsletter, brochures and a bookmark, all of which incorporate the theme of the […]

Tanmiya Rebranding

Tanmiya Rebranding

  Tanmiya Rebranding The logo for Tanmiya, meaning growth, stylizes the graphic chart of growth, with subtle color variations, in combination with Arabic typography of the word.

Al Khaleejia Branding

Al Khaleejia Branding

  Al Khaleejia Branding The Khaleejia Tower logo is a simple mark combining the initial letters of the tower in Arabic and English.

Crystal Tower Branding

Crystal Tower Branding

  Crystal Tower Branding The logo is an interplay of architecture and meaning. The hues of the facade reflections under the Kuwaiti sky inspire the color palette.

Aqarat Branding

  Aqarat Branding A rebranding of Kuwait Real Estate Company (Aqarat) required establishing a Corporate Identity Manual including brand documents and collaterals, to mention few: logo guidelines, stationery, ID cards, notebooks, bags, and digital & print communication materials. This helped Aqarat brand establish a consistent standard, setting the rules of positioning, sizes, and color uses […]

Al-Kout Rebranding

  Al-Kout Rebranding Al Kout Industrial Projects is a mother company of 3 subsidiaries with established branding and fully operational companies. PAD10 was approached to modernize the logos and establish a common visual language that reflects this tie. By using a common graphical language among them and an abstracted iconography across old and new, all […]

C Club Branding

C Club Branding

  C Club Branding C-Club is a high end resort, owned by Argana Resorts & Hotels. With an already developed logo, C-Club required from PAD10 to develop a Corporate Identity Manual, including various brand documents and collaterals like stationery, ID cards, complementary & greeting cards, website structure, and other digital and print communication materials. By […]

Pearl Marzouq Branding

Pearl Marzouq Branding

  Pearl Marzouq Branding Overlooking the cerulean gaze of the Arabian Gulf, Pearl Marzouq is a modern architectural beacon. Located on the tip of a peninsula, the plot is concealed from the main Gulf Road running all along the coast. The wonderful ambiance and iconicity of the mixed-use complex is recreated in the brochure. Following […]

KOC Rebranding

KOC Rebranding

  KOC Rebranding PAD10 finished the rebranding of Kuwait Oil Company (KOC), from logo refocusing to setting consistency among all internal and external communication elements. The project included mainly the following: CI manual, company profile, CSR brochure, social media, SRM booklet, exhibition booth, and website design. Additionally, this included color coding and subbranding of the […]

Assima Branding

Assima Branding

  Assima Branding Assima is a new mega-scale mixed-use project in the heart of Kuwait City. To communicate the project to prospective investors, tenants, and the public at large, PAD10 created a profile that helps the client communicate the different phases and parts of the project, as well as the complexity of the architecture.